A Word on Transparency and Professionalism

 

 

The word ‘transparency’ is thrown a lot in the social media world, a tantalizing buzzword meant to embrace authenticity, or put simply ‘realness’. In terms of brands, companies, and influential professionals, this means being accessible to others by what you share on your media platforms of choice. Put simply, transparency could be characterized as being truthful and genuine to the outside world, or appearing to have nothing to hide.

And transparency is a beautiful thing.

Until it isn’t.

In a 2013 report from Fox Business, it was estimated that Americans in particular spend approximately 16 minutes of every hour on a social media site (like Facebook, Twitter, etc.).  The more readily available social media has become, the faster we embrace it, spending more and more time sharing our lives with the outside world. And this is a great thing in principle, giving us an inside look into some of our favorite celebrities on their own terms separate from the invasive lens of the paparazzi. At a glance, social media enables even the most distant figures of our world accessibility like never before. For example, did you know you could tweet at the pope, the president, and Oprah with just the touch of a button?

There is a Downside

I’m not sure whether our ability to share has prompted us to share more, our defenses have been lowered by promises of confidentiality, or whether younger adopters of social media have less inhibitions, but transparency has shown a darker side to those we share the Internet with.  Where before, it was common for users to adopt a ‘if you wouldn’t want your mom to see it, don’t share it’ policy, many users now share images that could greatly negatively impact their future careers; drinking pictures from high school and/or college, explicit photos and video, and even viciously hateful remarks about others via Facebook, Twitter, and the newly adopted Snapchat apps.

About Snapchat…

You may or may not have heard of the app recently applauded as ‘the new instagram’, but if you are a parent, you probably should. The app’s primary function is to send and receive videos and photos, which self-destruct after 10 seconds. As you might imagine, like with the ‘confidentiality’ claims of Facebook, this isn’t entirely true; with the right smartphone, its possible to take a screenshot of a compromising image and publish it to another social media website, often with dire consequences.

Going Forward

If you choose to be transparent on social media, make sure you make smart decisions about what you post, where you post it, and what the implications might be. If you are seeking a job, or maintaining a professional presence, it may be wise to avoid posting compromising photos involving alcohol, illegal activities, or that portray you in a way that could be easily misconstrued. It’s also important to note that ‘protecting’ your tweets on Twitter, creating a ‘limited’ profile on Facebook, and even trusting in Snapchat’s ‘vanishing’ images will not prevent someone from finding images that could put you in a compromising position. The safest way to use social media is by always putting your best face forward and presenting content about yourself and others in the best light possible.

In fact, maybe even show your mom before you post it, because chances are she’ll eventually see it regardless of what privacy settings you have.

Hope this helps! 🙂

Sources:

http://www.foxbusiness.com/personal-finance/2013/04/26/social-media-addiction-study/

http://www.cnn.com/2013/01/03/tech/mobile/snapchat

http://gawker.com/5967303/snapchat-sluts-shows-why-snapchat-isnt-the-consequence+free-sexting-app-wed-all-hoped-for

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Resume Revisions

Hello again! Again, apologies for delayed postings (they will be back to normal soon I PROMISE!). So having spent most of my days analyzing my resume I’ve discovered three things that absolutely do NOT belong. As you may remember, I wrote previously about the necessary interview kit. A resume is a very crucial piece of this kit, and is often the only lasting impression a company will have. This is why your resume should be concise, clean, and expertly crafted…and shouldn’t have these three things:

  1. Interests/Hobbies. If you have a passion for music, art, design, etc. leave this for the interview. Often expression the things you are passionate about are best left for face-to-face interactions and much of the context of these interests is lost on a resume. It’s perfectly fine that you love EDM, rap, or classical piano…but its not going to compel anyone to hire you on paper.
  2. High School. Essentially, unless you have 0 work experience, are applying to college, or haven’t got much else going on  don’t include your high school. Most people aren’t going to care all that much that you went to a prep school, or that you were an AP student. Besides, your recruiter (if they are clever and genuinely interested) can find that on your LinkedIn.
  3. Your GPA. Now I say this gingerly, as this can become more useful in certain contexts. Now, if you have a 3.5 or higher, are applying to a heavily math/science based job, or are top of your class, listing your GPA might be in your favor. However, if your GPA is any lower than that, you are applying for an entry-level job, or you are applying to a field in which more heavily favors hands-on experience your GPA will be little more than decoration. If someone is still interested in your GPA, by all means tell them about it. Typically, however, your GPA is only necessary for college applications and graduate programs.

You may have noticed ‘your picture’ was not listed as a thing that should not be on your resume. The reason for this is, certain countries do require pictures on resumes are standard practice. In incidences where you are applying to jobs overseas, research whether or not your picture is needed. However, on American job listings, leave your picture for your LinkedIn profile, and keep it professional.

Harnessing LinkedIn

Hello Again!

Did you miss my actually helpful posts? Well good, because I’ve done away with Viral Monday and the lot, and I’m just going to stick to NYC updates and social media helps and how-tos. ENJOY!

So as I’ve been navigating today’s job market, I’ve started to pick up on some valuable networking strategies that should absolutely be at your disposal as you navigate the tricky prospect of getting hired in 2012. Previously I’d mentioned specific job sites (or job boards), learning social media, etc; what I want to really hammer home today, is how to effectively utilize one major tool for employment, LinkedIn.

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Viral Monday: Gangnam Style

Introducing a new segment of City Gopher: Viral Monday!

Every Monday I’m highlighting a viral phenomenon on the internet. It might be amazing, it might be abhorrent, it may even be wild and wacky. This week its:

PSY’s Gangnam Style

Don’t worry, this will all be explained. Image courtesy of Dig Boston.

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Nerdy Gopher: NY Tech Meetup

As you know, I’m currently working as the community manager for Appguppy. One of the perks if working with Appguppy is getting a chance to see the company pitch at awesome events like Women Innovate Mobile’s Demo Day, and most recently at the New York Tech Meetup at NYU’s Skirball Performing Arts Center. Not only was I front row and center, I also got a chance to video the full pitch for anyone that might have missed the live webcast. Check it out!

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‘Major’ Accomplishments: Being A Hired Comm Major

When I first swapped majors from English to Communications, I was initially greeted with some very immediate and disturbing reactions from peers. What surprised me most, was the notion that Communications majors “don’t have homework” or “aren’t a practical major“. Now that I am graduated, have a job, and spend weekends at home, I finally have the free time to address this issue. Politely. Sort of. (This is going to be a long one folks)

I’m going to don the hipster shades for this one.

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